ISM / Beauty Sweeties GmbH
The 48th ISM took place at Koelnmesse from the 27th to 31st January 2018. The world’s leading trade fair for sweets and snacks presented itself in duo with „pro sweets Cologne“. Around 37,500 visitors from 144 countries came to the „Köln Messe“ to visit this year’s ISM. 1,656 exhibitors from 73 countries took part in ISM 2018 in Cologne. They presented themselves to buyers from large trading houses, specialist retailers and online retailers. The main focus was on innovations in the confectionery and snacks segments. The vegan fruit gums from our customer Beauty Sweeties with great ingredients such as coenzyme 10, aloe vera and collagen, were one of the newest Innovations. At the ISM in Cologne the friendly fair hostesses of agora presented the delicious sweets of beauty sweeties and offered the visitors the possibility to taste their new Creations.